With different iPhone apps being launched to cater to a diverse group of people, how can the field of health and medicine be left behind? GE Healthcare has crafted a Clinical Images iPhone app especially designed for radiologists.
A radiologist can now select a product, and leaf through sample pictures and videos by anatomy or by applications particular to the chosen system. The application has supposedly turned to be an incredible tool to demonstrate users the superiority and precision of sample images acquired from GE Healthcare equipment.
Tom Verghese, Chief Marketing Officer, MR Global Marketing, commented, “Radiologists and hospital administrators have been early adopters of the iPhone. They like the ability to access visual information quickly. We listened to our customers and believed this could be a great tool to share information with them. There are times when you could only meet the radiologist at the hallway of the hospital for 30 seconds. Now with this application we can show them right there more than 100 clinical images and videos.”
The app was claimed to be shown for the first time at RSNA 2009 and it seemingly developed into the ideal and most ground-breaking substitute to the e-pannels on the booth when they were engaged.
Only 6 weeks were presumably required to create Clinical Images application that presently encompasses almost 100 pictures and videos taken on the Optima MR450W, one of GE Healthcare’s newest MR systems. GE Healthcare intends to continue including new product and clinical image sets occasionally to the application, counting Xray, ultrasound, and PET/NUC, which would be accessible shortly.